Client: VENT D'HIVER
TORONTO, September 12, 2023 – MISSION BAY I Digital Agency had the privilege of partnering with VENT D'HIVER, to launch their latest collection of hoodies and pants. Our team managed the entire process, from product design to digital content creation, including photography and editing, ensuring a successful promotion across digital platforms.
Design and Development of the Collection
The project began with close collaboration with the VENT D'HIVER team to design a collection that perfectly reflects the brand's identity. We focused on creating contemporary designs, selecting high-quality fabrics, and choosing modern cuts that meet market expectations. This attention to detail was crucial in producing products that stand out in the competitive fashion industry.
Professional Photography and Editing
Once the collection was finalized, our team organized a professional photoshoot to capture the products in all their glory. The photos were taken in a studio setting that resonates with the spirit of VENT D'HIVER. We then meticulously edited each image to maximize its visual impact, ensuring that the products were showcased in the best possible light.
Digital Content Creation
Understanding the importance of digital content in a successful launch campaign, we created a series of dynamic assets for social media. This included teaser videos, engaging Instagram stories, and carefully crafted posts designed to capture the online community's attention. Each piece was designed to reinforce the brand’s image and drive interest in the new collection.
Results and Reflection
The launch of VENT D'HIVER's hoodie + pants collection was a resounding success, with strong resonance on social media and positive feedback from consumers. This project showcases our ability to support clients at every step, from design to the execution of a comprehensive and effective digital campaign.
Services Included:
With additional photography services.
Client's Feedback:
"MISSION BAY I Digital Agency did a great job understanding our objectives and deployed their unique artistic vision of luxury to help us develop our dream project with efficiency and adaptability."
– Christophe Chollet, CEO and main investor, VENT D'HIVER
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